When people design a website, they often forget to include a link to their homepage on their secondary pages. If you do not have a homepage link then your visitors may never be able to get back to the main part of your site. This article contains a number of tips on how to properly add a homepage link, so your visitors can always find a way home!
It is always good to add a favicon to your website. The favicon is a 16×16 image file in the .Ico format. This image is the one you see next to the URL bar, next to the title of the page on an opened tab and is also visible on your bookmarks tab if you choose to bookmark a page. The favicon will help users quickly recognize your page in their browser without reading any text or directly viewing the page.
HTML5 video is set to become the next standard for displaying videos on the web and naturally, you should offer both a way in which users can stream your content through an HTML5 format as well as another format such as flash for those who have an older browser version.
Speed is the governing factor of the Internet and it is imperative to ensure your web site loads at a fast pace. If visitors have to wait and sit for a long time as your website load, there is a big chance that they will click away from you website and go elsewhere. They will probably not come back as well.
There is a plethora of programs available to assist you with design. You will be happy with the professional product these programs can produce. If your site doesn’t look nice, you won’t get many visitors to it.
Wherever your logo appears on your site, you should accompany it with a complementary slogan or tagline. Ideally, this tagline should be catchy and informative, and should offer some basic summary of the purpose of your site or product offering. The combination of your logo and tagline should appear on every page to create a sense of cohesion.
Be sure to do good keyword research. Of course, you must provide valuable and relevant content; however, you can optimize it with judicious use of excellent keywords. To ensure the success of a website, there must be a good understanding of the keywords that will attract visitors to the site through search engines.
If your site is larger than a few pages, it should be searchable. In the upper right-hand corner of the homepage, include a search box that allows users to search for a single term that appears anywhere in your site. You can get search functions to improve your website at FreeFind and at Google.
To help you design a website that is free of clutter, do not include any scrolling text on your site. Websites that have things constantly moving back and forth on the screen is really distracting to the visitor. Not only is this distracting and annoying, it screams unprofessional and will cause your visitors to leave quickly.
Having easy-to follow navigation throughout your website is key to increasing your traffic. Place it in an easy-to-find location. Take the tips from this article, so you know where to place these types of important links on your site.