To effectively promote your business, you’ll need a good website. A nicely designed site with great functionality is going to provide that professional image that says you’re the expert. You must understand more about good web design to accomplish your goals, and these tips can help.
Avoid useless scripts. Scripts like counters and date/time scripts don’t really serve any purpose, and since they are all JavaScript, can add a few kilobytes to the page’s file size. Getting rid of these elements also frees up space on the homepage. Replace those useless scripts with useful content that keeps users coming back.
You will need to pass the NoScript test. This is a Firefox extension you can download, and it will check your site’s readability. When your site is just a blank page, you have a problem.
Avoid cramming page elements together. Each section of your page should be naturally separated from each other, as this makes the purpose of each section more clear. The easiest way to separate sections is by using DIVs, but there are other ways, including absolute positioning (not recommended), the CSS margin command, and floats.
Check your pages for broken links. Error pages only cause visitor frustration. You can do this manually or run a software program if you like.
Learn more about keywords through research. Of course, fresh content should be your main focus, but you must also optimize your site. Making use of keywords is what drives traffic to your site and makes it successful.
You should always put in the effort to make a customized error page for your site; this page should include a basic sitemap that links users to the major sections of your website. This ensures that if visitors follow a bad link or spell your URL wrong, they will be able to find what they are looking for.
Know your subject thoroughly. If you’re going to use your site to blog or something like that, you must know what you are talking about. Being unclear with customers or giving false information will drive readers away. Knowing your subject inside and out is essential for a good blog or website.
You want to set up some way to let visitors give you feedback. This will help you recognize mistakes in your design and give you the opportunity to fix them. If you actively seek your visitors’ feedback and make changes as a result, your visitors will feel like active participants in your site. This will encourage them to keep visiting the site.
Put ALT tags on your images. It helps those who are surfing the web with disable graphics. It also helps those with visual impairments, as images can be translated to voice. Using ALT tags also help to explain what clicking on the link will do. Finally, search engine crawlers like ALT tags as they are useful. So, your search rank might improve as a result.
Make sure your business logo is well-designed and prominently on every page of your site. Your logo is a key component of your brand, and it should be one of the first things people see when they go to your website. If you can’t come up with a good idea for a logo, there are design firms that will make you one at relatively low cost.
Now that you’ve learned how to design a web site, it’s time to get to work. This advice can help you with many aspects of your site, from drafting your layout, to building navigation, to writing actual content. From there, it is simply a matter of making adjustments to increase traffic to your page.