Many web designers do not realize how distracting advertisements can be. Keep ads pertinent and to a minimum and place them strategically so that they do not distract from your content. Read this piece for helpful web design advice.
Make sure your text and background has the proper contrast. There’s evidence showing that white text on a black background is easiest for most people to read, but other colors are fine so long as they’re readable. Also keep in mind that people with visual impairments may not be able to read your site if the contrast is poor. Check to see if your site complies with various contrast standards using the tool at http://snook.ca/technical/colour_contrast/colour.html .
Be wary of web hosting companies who claim that they offer unlimited bandwidth to their customers. Usually there is something that is written in the small print that is far different than that. In many cases people end up having problems when it comes to fair use policies.
Make sure that you use the right anchor text. The anchor text of a link should clearly describe what the visitor should expect to see when he clicks on the link. For instance, if a link leads to your widget ordering page, the anchor text might read “Order widgets.” Specifically avoid using “click here” as anchor text.
Different topics should not inhabit the same page. Separate topic of discussion throughout your site by putting them on separate pages. In this way, your visitors will not be confused. Additionally, this will provide the search engines with better information to rank your site properly.
Take the time to do keyword research. First and foremost, pay attention to content that keeps your customers up-to-date. But, you also need to think about how to gain customers. To ensure the success of a website, there must be a good understanding of the keywords that will attract visitors to the site through search engines.
For the best layout, make sure that the colors you choose for the background and font are restful to the eyes. Choosing moving backgrounds or neon colors can make it hard for people to read, and they may navigate to another web site. However, include pictures to break up your content and make the site complete.
To help you design a website that is free of clutter, do not include any scrolling text on your site. Websites that have things constantly moving back and forth on the screen is really distracting to the visitor. Not only is this distracting and annoying, it screams unprofessional and will cause your visitors to leave quickly.
Use custom error pages to make your site more informative. For instance, if you want people to report dead links on your site, either put a server-side script on your 404 page or have a form or email address that visitors can use to report the error. You should have custom pages for 403, 404, and 500 errors, at the very least.
As you just read in the article above, a lot of people build websites to help them advertise and turn a profit. Be that as it may, all ads are not created equal. It is important to know which ads to include and how to place them for best results. Use what you’ve learned here to create a great site.